Growth Driven Blog

Stop Asking Your Customers How They Found You

Posted by Stephen Cannon Apr 18, 2018 11:04:34 AM

This is a quick thought, but it could fundamentally change your understanding of your customers. Most companies ask their customers or prospects some variation of the question, "how/where did you hear about us?"

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Topics: Content Marketing, Branding

The Best Time to Send Marketing Emails for Real Results

Posted by Stephen Cannon Feb 6, 2018 7:00:00 AM

"What is the best day and time to send an email blast?"

This is the most common question we hear regarding email marketing. It makes sense, I suppose. You put in all the work to make a great looking email, and you want to get the highest return on that work. As always, there is a short answer that is mostly wrong, and a long, tedious answer that is mostly right. Hopefully, I can illuminate the subject without being too dull, but we will need to get a little technical, so bear with me.

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Topics: Content Marketing, Email Marketing

SEO Ruins Everything

Posted by Stephen Cannon May 26, 2017 2:45:16 PM

(SEO Raleigh Ruins Everything Raleigh, Durham, NC)

RFF is still a young agency (started in 2011) and yet I have seen so much change in the thought process around SEO and digital content. Digital marketing is in a constant state of rapid evolution.

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Topics: SEO, Inbound, Content Marketing