Growth Driven Blog

SEO Adjustments for Google's "Mobile Friendly" Update

Posted by Stephen Cannon Jun 24, 2016 9:00:00 AM

A little over a year ago Google  implemented its "mobile friendly update" (a.k.a Mobilegeddon). This update made the mobile compatibility of a website an actual ranking signal in Google's algorithm. Most of the discussion leading up to the update was the importance of websites being "responsive." This caused a lot of businesses to scramble to make their sites responsive, or it created a false sense of security for those whose site was already responsive. There is a little twist to the story...

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Topics: SEO, Responsive Design, Mobile

What Does a Mobile Website Mean for Small Business and SEO?

Posted by Stephen Cannon Jun 21, 2016 2:00:00 PM

Statistics on the global growth in mobile data usage are everywhere, but they usually provide very little insight into the impact mobile has on small businesses. For example, Cisco's VNI Forecast found that global mobile data traffic grew 69% in 2014, but what does that mean to a local hvac company, restaurant, or school? To answer this question we reviewed the top 25 websites (by traffic) from our own small business clientele to see what percentage of their traffic was on mobile devices.

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Topics: SEO, Responsive Design, Mobile, User Experience