Growth Driven Blog

How to Avoid Losing Your Reader Due to Website Clutter

Posted by Stephen Cannon Aug 3, 2016 11:00:00 AM

How many times have you been on your way out the door to work and you can’t find something you need for the day? Or when you’re in a rush and start digging through a cluttered basement or bedroom to find something in order to not be late?

The same thing happens to busy, overwhelmed internet users when they encounter website clutter.

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Topics: Responsive Design, Websites, Web Design

How Important is Having a Responsive Website?

Posted by Stephen Cannon Aug 1, 2016 9:00:00 AM

It's well known, and we have discussed it a few times, Google announced in April 2015, that more preference will be given to mobile-optimized websites in search results. Considering Google owns nearly 90% of search engine share worldwide, any update of theirs draws a crowd, let alone an algorithm change this matter-of- fact.

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Topics: SEO, Responsive Design, Web Design, User Experience

SEO Adjustments for Google's "Mobile Friendly" Update

Posted by Stephen Cannon Jun 24, 2016 9:00:00 AM

A little over a year ago Google  implemented its "mobile friendly update" (a.k.a Mobilegeddon). This update made the mobile compatibility of a website an actual ranking signal in Google's algorithm. Most of the discussion leading up to the update was the importance of websites being "responsive." This caused a lot of businesses to scramble to make their sites responsive, or it created a false sense of security for those whose site was already responsive. There is a little twist to the story...

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Topics: SEO, Responsive Design, Mobile

What Does a Mobile Website Mean for Small Business and SEO?

Posted by Stephen Cannon Jun 21, 2016 2:00:00 PM

Statistics on the global growth in mobile data usage are everywhere, but they usually provide very little insight into the impact mobile has on small businesses. For example, Cisco's VNI Forecast found that global mobile data traffic grew 69% in 2014, but what does that mean to a local hvac company, restaurant, or school? To answer this question we reviewed the top 25 websites (by traffic) from our own small business clientele to see what percentage of their traffic was on mobile devices.

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Topics: SEO, Responsive Design, Mobile, User Experience